This program will utilize Creww's new business start-up support platform "STARTUP STUDIO by Creww" and will begin accepting applications on October 2.
Table of Contents
About Ampersand's Incubation Business
Ampersand creates the Cubic Group's business portfolio through incubation. We will leverage our experience and technology cultivated in Cubic's digital marketing business to develop new businesses that cross each industry and technology, focusing on the MarTech, HRTech, HealthTech, EdTech, and FinTech domains.
In June 2023, we announced Sand Hill Road, an EIR program that will bring in entrepreneurs with business plans and experienced business people who want to start their own businesses. The program will provide aspiring entrepreneurs with assistance in establishing and growing their businesses using Ampersand's management resources.
Entrepreneurs strive for further development as a company within the Cubic Group by achieving PMF (Product-Market Fit: a state in which a service or product fits within a specific market).
Background of the Sand Hill Road Challenge
The Sand Hill Road Challenge is an entrepreneurship support program based on Sand Hill Road. In order to discover more entrepreneurial talent, we have decided to hold the event on Creww's platform "STARTUP STUDIO by Creww", which can reach more than 8,500 innovators (entrepreneurial eggs).
Through the Sand Hill Road Challenge, Ampersand will continue to invite and nurture enthusiastic entrepreneurs. Ampersand plans to report on the progress of the started businesses in stages. Ampersand will realize the creation of a new business portfolio with the goal of spinning off three new businesses as subsidiaries of Cubic by the end of 2025.
Sand Hill Road Challenge Vol. 1 Application Overview
Application period: Monday, October 2, 2023 - Tuesday, October 31, 2023
Adoption announcement: Thursday, November 30, 2023 *Announced on the Ampersand website
Briefing date: October 16, 2023 at 19:00
*A program information session (webinar) will be held for applicants. If you are interested, please register here.
How to apply
Enter the Sand Hill Road Challenge Vol. 1 program page by entering the required information. (You will need to register with STARTUP STUDIO by Creww when you apply.)
Applications can be submitted by individuals or teams. After submitting your application, you will be contacted by Ampersand and asked to submit a business plan.
- Focus business areas: MarTech, HRTech, HealthTech, EdTech, FinTech
- Number of projects to be adopted: 3
- Expected Experience:
Experience in entrepreneurship or new business development.
Expertise in the business area.
Have the passion and ability (including potential) to promote new business.
- Post-adoption support process: Entrepreneurs will work as EIR employees of Ampersand for one year (renewable according to business growth) to carry out the incubation program. Upon achieving PMF (Product Market Fit), the entrepreneur will establish a subsidiary and take the helm as CEO.
|name of company||Creww Corporation|
|Establishment||August 13, 2012|
|capital stock||829.55 million yen (including capital reserve)|
|uniform resouce locator||https://creww.in/|
|Business Overview||Creww Inc. operates the largest open innovation platform in Japan with the vision of "Creating an era of great challenges. Creww Inc. operates one of the largest open innovation platforms in Japan as a total support company for startups, entrepreneurs, business companies, and individuals who want to take on new challenges.|
Since its founding in 2012, Creww has conducted open innovation programs with more than 350 companies for the purpose of creating new businesses between companies and startups, and has achieved approximately 1,000 collaborations to date. Currently, approximately 7,500 startups are registered on the open innovation platform operated by Creww.
Cloud-based open innovation support serviceCreww Growth"
■ Regional Open Innovation Program ".47 (Yonana) Cruise Project"
■Open Innovation Media for Challengers ".PORT｣
■ Incubation Program for Challenging Individuals, "STARTUP STUDIO by Creww'-' (used in place of '-')
About Sand Hill Road
Sand Hill Road is an EIR program that Ampersand announced in June 2023. The program brings in entrepreneurs with a business plan or experienced businesspeople who want to start a business, and helps them establish and grow their business using Ampersand's management resources. Entrepreneurs are expected to achieve PMF (Product-Market Fit: a state in which a service or product fits within a specific market) to further their development as a company within the Cubic Group.
As a member of the Cubic Group, Ampersand is engaged in incubation business to expand Cubic's business portfolio.
|name of company||Ampersand Corporation|
|Establishment||January 16, 2012|
|Location||Shinjuku Front Tower 16F, 2-21-1 Kita-Shinjuku, Shinjuku-ku, Tokyo 169-0074, Japan|
|representative||Representative Director, CEO Yasunari Goto|
|uniform resouce locator||https://ampersand-inc.co.jp|
Established on October 24, 2006. Cubic's mission is to "Challenge Insights, Bring People Forward". Cubic is a company that advances business through human-centered marketing and design. Cubic operates a digital media business centered on comparison sites, including "your SELECT.", a comparison site for finding new value, "Mizcom", a comparison site for water servers that makes life tastier and more convenient, and "HOP! Navi", a job search support site for people looking for "better jobs", etc. We emphasize fieldwork to accurately capture insights (deep psychology) rather than superficial needs, and lead people to a smoother problem-solving experience.
|name of company||Cubic Corporation|
|Establishment||October 24, 2006|
|Location||Headquarters: Shinjuku Front Tower 16F, 2-21-1 Kita-Shinjuku, Shinjuku-ku, Tokyo 169-0074, Japan|
|representative||Hidehito Seichi, Representative Director|
|Business Overview||Digital Media Business|
Digital customer attraction support business
|uniform resouce locator||https://cuebic.co.jp/|