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Thursday, December 7, 2023

DATAGRID × Sotetsu Group] Demonstration experiment with PR video featuring AI-generated digital humans! Publicized on Sagami Railway's official YouTube and in trains

データグリッドと相鉄グループの相模鉄道は、本日2022年8月22日(月)から9月30日(金)まで、AIが生成した人間らしい表情や感情的で抑揚のある動き方をする「デジタルヒューマン」を用いたプロモーション活動の実証実験を行います。

デジタルヒューマンを用いた実証実験について

今回公開する動画は、8月1日からスタートしたイベント「いざ、相鉄線! 沿線鎌倉さがし」の概要や使用方法などをイベントの世界観に合わせ、鎌倉時代の武士をイメージした「デジタルヒューマン」が紹介するものです。
8月22日(月)から順次、YouTube「相模鉄道公式チャンネル」や電車内のトレインビジョン、横浜駅のコンコースやホームに設置されたデジタルサイネージなどで公開します。

なお、この実証実験は、相鉄ホールディングス株式会社(本社・横浜市西区、社長・滝澤 秀之)が実施する「相鉄アクセラレータープログラム2021」として行うものです。期間中はアンケートなどを実施し、文字や音声のみの動画や実在する人物との比較検証をすることで、今後のプロモーション活動やさまざまなシーンでの活用などを検討します。

甲冑を身にまとった「デジタルヒューマン」(イメージ)
公開する動画(イメージ)

PR動画について

1.公開期間
 2022年8月22日(月)~9月30日(金)

2.公開場所
 ①YouTube「相模鉄道公式チャンネル」
 URL:https://www.youtube.com/channel/UC7uJIIS9ROHi-Ga5jOss_CA

「相模鉄道公式チャンネル」

「相模鉄道公式チャンネル」

 ②トレインビジョン〔9月5日(月)以降~・予定〕
 11000系、12000系、20000系、21000系の車両内ドア上
 ※1両につき、8カ所設置しています。

 ③横浜駅のデジタルサイネージ
 「相模鉄道公式チャンネル」相鉄線横浜駅2階※4台設置しています。

3.動画の内容
人間らしい表情や感情的で抑揚のある動き方をする「デジタルヒューマン」が、鎌倉時代をイメージした甲冑を身にまとい、イベント「いざ、相鉄線! 沿線鎌倉さがし」(相鉄線沿線にある鎌倉時代ゆかりの史跡巡り)の概要と、同イベントで使用するナビ・スポット情報シェアアプリ「coconey(ココニー)」の使用方法を紹介する動画です。

Would you like to work with the Sotetsu Group, an "urban development company", to create new values for future lifestyles and mobility? We are looking for a person who can create new values for future life and transportation with the Sotetsu Group, a "community development company" .

October 28, 2021

データグリッドについて

「すべてのデータに、命を与える。」をミッションに掲げ、AIにより合成・生成された動画像や音声といったデジタルデータ(=シンセティックデータ)の産業活用を進めています。デジタル社会におけるデータの量と質を高め、あらゆるものにAIを深く、自然に浸透させた未来社会の実現を目指します。

name of companyData Grid Corporation
Establishment2017年07月
Location京都府京都市左京区吉田本町36-1 京都大学国際科学イノベーション棟
representative岡田 侑貴
uniform resouce locatorhttps://datagrid.co.jp/
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