12.8 c
Wednesday, December 6, 2023

PostCoffee, a coffee subsk, raised funds from four companies, including D2C&Co!

POST COFFEE Corporation, operator of the PostCoffee coffee subscription service, announced in November 2020 that it will issue new shares through a third-party allotment to D2C&Co. Ltd. and Ceres Corporation as subscribers to a third-party allotment of new shares. In conjunction with this, a pop-up store where customers can experience and purchase customized coffee boxes will be held on the first floor of Shibuya MODI from December 12 (Sat.) to December 15 (Tue.).

About PostCoffee

PostCoffeeis on a mission to "evolve lifestyles," and with the vision of "making everyday coffee tastier and smarter," the company offers delicious coffee encounters and a new coffee lifestyle.
By conducting a coffee diagnosis, the service suggests the coffee, brewing method, frequency, and price that best suits a person's lifestyle from about 150,000 possible combinations. Regular coffee delivery service with your own coffee box delivered to your mailbox.It is.

The service was officially launched in February 2020, and the number of member registrations grew tenfold in just six months compared to the beta version (March 2019 to January 2020) due to the response to the free coffee diagnosis and the posting of coffee box photos on SNS. In addition, the total number of times a coffee diagnosis has been performed since its release has surpassed 100,000 times.

Coffee Diagnostics, where anyone can easily diagnose their coffee preferences, even if they know nothing about coffee.The "Shallow Roast" has been well received on social networking sites and by word of mouth, with many people saying, "Wow, it's right on! I thought I didn't like shallow roast coffee, but now that I've tried it, I think it might be right for me. Due in part to the promotion of telework and nested consumption at the Corona Disaster, more and more people are starting a lifestyle of brewing coffee at home.

PostCoffee Features

Free Coffee Diagnosis

By answering 10 simple questions about lifestyle and preferences,Three types of coffee of the person's choice from about 150,000 combinations, as well as customized suggestions for brewing, frequency, quantity, options, and more.I will do so.

Coffee boxes delivered regularly

Derived from the diagnosisA coffee box with 3 different coffees, plus sugar, milk powder, filters, etc. depending on your customization, delivered to your door every month (or every 2 weeks)We will do that for you. If you run out of coffee, you can order more. Select the coffee you want (¥1,280/150g) and it will be delivered to your mailbox as soon as the next day.

Over 30 types of specialty coffees

The coffee lineup always includes more than 30 varieties, including one iconic PostCoffee blend and other single-origin coffees grown on a single plantation.One of the largest selection of specialty coffees in Japan in terms of variety in single originwill be.

Feedback and request functions

Received.Feedback on the coffee you drink will further optimize the next coffee you receiveThe first two are

Pop-up Store Overview

Lectures by professional baristas

PostCoffee" is a subscriber service for coffee delivered to your home, and our goal is to make your coffee life at home smarter and more enjoyable. We decided to hold the pop-up store because we wanted more customers to experience how to brew delicious coffee at home, as well as the "PostCoffee" products and worldview.

This pop-up store offers a unique offline experience that is different from the online experience.Based on the coffee diagnosis, each customer can create an original coffee box tailored to their needs, and experience tasting and brewing coffee with a lecture by a professional barista.(*Advance reservations are required for the experience.) Communicating with a professional barista will enable you to further explore your preferences.

From PostCoffee's constant selection of about 30 types of coffee beans, we will create a box with three types of coffee that are right for you, and you can take it home. In the ensuing Corona Disaster, we hope to create an opportunity for you to enjoy coffee at home, even if only a little.

Other items available for purchase include original PostCoffee mugs, exclusive to the POPUP store, glasses, and coffee boxes with three types of recommended coffees.

coffee box

The coffee box, which can be picked up at the store, contains everything anyone needs to start hand-dripping right away. All you need is your favorite mug and hot water.

Set Contents
3 specialty coffees of your choice 45g (3 cups) x 3
Original collapsible dripper
filter (esp. camera)
Coffee Start Book
30 types of coffee map
Original sticker
Coupon code for 500 yen off the first month of service

Date & Time

Date and time : Date and time : Date and time : Date and time : Date and time : Date and time Saturday, December 12, 2020 - Tuesday, December 15, 2020 
Hours of operation : Hours of operation 11:00 - 20:00
Location : Tokyo, Japan Shibuya Modi 1F 1-21-3 Jinnan, Shibuya-ku, Tokyo 150-0041, Japan
Price : ¥1,980 (excluding tax)
Experience time : about 45 minutes
The experience is by appointment only, so please make a reservation below when you visit us.
Reservations are not required for sales of goods.

Future Development

(Marui Group), with whom we have formed a capital and business alliance, strengthen the production/manufacturing system for coffee and RTD products, build a platform connecting micro-roasters and consumers, hire engineers and manager-class personnel (Marui Group) and other partners, strengthen the production/manufacturing system of coffee and RTD products, build a platform connecting micro-roasters and consumers, hire engineers and managers, etc.

Ltd. (Marui Group), starting with the opening of a pop-up store at Shibuya Modi,Creating a user experience that seamlessly connects online and offline so that customers can enjoy a new coffee experience at real stores nationwide.We will continue to work toward this goal.

PostCoffee will continue to work as a team to make your coffee life at home more enjoyable and delicious.

Investor Comments

Mr. Yusuke Nakajima, Investment Team Manager

POST COFFEE offers a user experience that can be enjoyed both online and offline, including "personalized" choices through coffee diagnostics, package design that is delivered to the customer's hand, and in-store communication. This is in line with our group's concept of co-creation and the new way of thinking about stores, and we are looking forward to growing together as friends and colleagues.
Starting with Shibuya Modi in December, we would like to promote collaboration in such areas as pop-up events at Marui stores and collaboration in the settlement aspect of the Epos card.

Mitsui Sumitomo Insurance Capital Co.
Mr. Yuichi Hosoya, Investment Development Manager

The first time I drank POST COFFEE, I was shocked that coffee tasted like this! I was shocked. We hope that this fundraising will further accelerate POST COFFEE's challenge to deliver the taste of the highest quality specialty coffee. We hope you will try our rare and carefully selected coffees once and see how delicious they are to your taste buds.

Samurai Incubate Inc.
Mr. Takehito Saito, Capitalist Investment Group

I have been using PostCoffee since the service was first launched, and I was awakened to the appeal of truly delicious specialty coffee and became a fan of the service as a user. In talking with Mr. Shimomura, I was impressed by his approach to designing a detailed experience from the user's perspective, and decided to invest in the company and support its growth. We would like to support him in his efforts to realize and popularize a new coffee experience.

Ceres Corporation
Mr. Takuma Iwasa, Corporate Planning Office

We are pleased to make this additional investment following our investment in 2019. At the time of our previous investment, we invested in PostCoffee because we had high expectations for the services created by the Shimomura brothers, who have been running a digital creative production company as designers and engineers for a long time, and the PostCoffee members. Since then, we have watched them steadily develop services that create a quality user experience, which led us to make this investment. We look forward to further growth in the future. 

About Us

Company Name : POST COFFEE Co.
Rep: SHIMOMURA Ryo, Representative Director
Location : 1F Suda Building, 4-11-7 Meguro, Meguro-ku, Tokyo
Established : September 2018
Web site :. https://postcoffee.co/
Twitter :. https://twitter.com/postcoffee_co
Instagram :. https://www.instagram.com/postcoffee.co/

Facebook Comments
PORT Editorial Officehttps://port.creww.me/
PORT by Creww is an open innovation media for startups, entrepreneurs, entrepreneurs in recovery, and companies seeking to create new businesses on the theme of social issues, operated by Creww Co.
- Advertisment -
- Advertisment -


Ando Hazama x Cube Earth] Innovating the world's urban OS with patented technology from Japan and the U.S.

Creww Growth Case Study Interview】Ando Hazama has selected Cube Earth, a startup company offering a "smart disaster prevention system" to local governments through the "Ando Hazama New Business Co-Creation Program 2022," an accelerator program for fiscal year 2022, utilizing Cube Earth, a geographic information system platform patented in the United States and Japan. Cube Earth, a startup company that provides municipalities with a "smart disaster prevention system" using the geographic information system platform "Cube Earth" patented in the U.S. and Japan, was selected for the Ando Hazama New Business Co-Creation Program 2022. The startup is developing next-generation social infrastructure infrastructure such as disaster prevention systems, smart cities, drones, and digital twin systems as part of the DX approach to municipal crisis management. What specific initiatives are they pursuing? We interviewed Hiroyuki Horii, Deputy General Manager of the Innovation Department, Corporate Strategy Division, Ando Hazama, Shigehiko Amo, Chairman of Cube Earth, and Zenshi Takeda, President and Representative Director.

Sanki Kogyo × Startups] Become a company that continues to be chosen|New Steps in Co-Creation with Startups

Sanki Kogyo Corporation, which will celebrate its 100th anniversary in 2025, has set its sights on becoming a company that will "continue to be chosen" in accordance with its vision for 2050, and is working to strengthen its core businesses and enhance the Sanki brand. One of our new initiatives is to strengthen our core business and improve the Sankiki brand. Therefore, as one of the new initiatives, we are challenging the "SANKI Open Innovation Program 2023". We interviewed Mr. Hiroyuki Sasaki, Facility Systems Business Department, Mr. Tadashi Ishiwata, Corporate Planning Department, Corporate Planning Office, and Mr. Naoya Tokuda, Corporate Planning Department, who are challenging the accelerator program for the first time, about their frank thoughts from their respective standpoints.

Ando Hazama × Air Digital × Kuki City] Tackling the challenge of extending healthy life expectancy through digital sports!

Ando Hazama, a general construction company that promotes the creation of new businesses through open innovation, has selected Air Digital Inc. Air Digital, Inc., a company involved in the development of digital sports space and the operation of digital sports fields, was selected for the program. Subsequently, Ando Hazama, Air Digital, and Kuki City, Saitama Prefecture, signed a collaboration agreement and are now working together on "Sports 60 & Smart," one of the largest digital sports clubs in Japan, which is located in the "Ario Washinomiya" shopping mall facility in Kuki City. What specific initiatives are being undertaken? We interviewed Tsubasa Sakakibara, Manager of the Innovation Department of Ando Hazama's Corporate Strategy Division, Sobaku Maeda, Representative Director of Air Digital, and Takeshi Kanazawa, a member of the Sports Promotion Section of the Health and Sports Department of the Kuki City Office.

Startup Recruitment] Caring for Community Health|Future Aisei Pharmacy with Roots in the Community through New Business

Aisei Pharmacy has more than 400 dispensing pharmacies nationwide. As the company will soon celebrate its 40th anniversary, we are challenging the accelerator program in search of the next pillar of our business! Aiming to become a pharmacy that is needed by local residents, the company will explore the possibility of creating new businesses. In this interview, we spoke with Hiroyuki Hori, General Manager of the Business Planning Department of Aisei Pharmacy Inc. about why Aisei Pharmacy is now taking on the challenge of open innovation with startups.
Facebook Comments