Table of Contents
About PostCoffee
PostCoffeeis on a mission to "evolve lifestyles," and with the vision of "making everyday coffee tastier and smarter," the company offers delicious coffee encounters and a new coffee lifestyle.
By conducting a coffee diagnosis, the service suggests the coffee, brewing method, frequency, and price that best suits a person's lifestyle from about 150,000 possible combinations. Regular coffee delivery service with your own coffee box delivered to your mailbox.It is.
The service was officially launched in February 2020, and the number of member registrations grew tenfold in just six months compared to the beta version (March 2019 to January 2020) due to the response to the free coffee diagnosis and the posting of coffee box photos on SNS. In addition, the total number of times a coffee diagnosis has been performed since its release has surpassed 100,000 times.
Coffee Diagnostics, where anyone can easily diagnose their coffee preferences, even if they know nothing about coffee.The "Shallow Roast" has been well received on social networking sites and by word of mouth, with many people saying, "Wow, it's right on! I thought I didn't like shallow roast coffee, but now that I've tried it, I think it might be right for me. Due in part to the promotion of telework and nested consumption at the Corona Disaster, more and more people are starting a lifestyle of brewing coffee at home.
PostCoffee Features
Free Coffee Diagnosis
By answering 10 simple questions about lifestyle and preferences,Three types of coffee of the person's choice from about 150,000 combinations, as well as customized suggestions for brewing, frequency, quantity, options, and more.I will do so.
Coffee boxes delivered regularly
Derived from the diagnosisA coffee box with 3 different coffees, plus sugar, milk powder, filters, etc. depending on your customization, delivered to your door every month (or every 2 weeks)We will do that for you. If you run out of coffee, you can order more. Select the coffee you want (¥1,280/150g) and it will be delivered to your mailbox as soon as the next day.
Over 30 types of specialty coffees
The coffee lineup always includes more than 30 varieties, including one iconic PostCoffee blend and other single-origin coffees grown on a single plantation.One of the largest selection of specialty coffees in Japan in terms of variety in single originwill be.
Feedback and request functions
Received.Feedback on the coffee you drink will further optimize the next coffee you receiveThe first two are
Pop-up Store Overview
Lectures by professional baristas
PostCoffee" is a subscriber service for coffee delivered to your home, and our goal is to make your coffee life at home smarter and more enjoyable. We decided to hold the pop-up store because we wanted more customers to experience how to brew delicious coffee at home, as well as the "PostCoffee" products and worldview.
This pop-up store offers a unique offline experience that is different from the online experience.Based on the coffee diagnosis, each customer can create an original coffee box tailored to their needs, and experience tasting and brewing coffee with a lecture by a professional barista.(*Advance reservations are required for the experience.) Communicating with a professional barista will enable you to further explore your preferences.
From PostCoffee's constant selection of about 30 types of coffee beans, we will create a box with three types of coffee that are right for you, and you can take it home. In the ensuing Corona Disaster, we hope to create an opportunity for you to enjoy coffee at home, even if only a little.
Other items available for purchase include original PostCoffee mugs, exclusive to the POPUP store, glasses, and coffee boxes with three types of recommended coffees.
coffee box
The coffee box, which can be picked up at the store, contains everything anyone needs to start hand-dripping right away. All you need is your favorite mug and hot water.
Set Contents
3 specialty coffees of your choice 45g (3 cups) x 3
Original collapsible dripper
filter (esp. camera)
Coffee Start Book
30 types of coffee map
Original sticker
Coupon code for 500 yen off the first month of service
Date & Time
Date and time : Date and time : Date and time : Date and time : Date and time : Date and time Saturday, December 12, 2020 - Tuesday, December 15, 2020
Hours of operation : Hours of operation 11:00 - 20:00
Location : Tokyo, Japan Shibuya Modi 1F 1-21-3 Jinnan, Shibuya-ku, Tokyo 150-0041, Japan
Price : ¥1,980 (excluding tax)
Experience time : about 45 minutes
The experience is by appointment only, so please make a reservation below when you visit us.
https://coubic.com/postcoffee/973238
Reservations are not required for sales of goods.
Future Development
(Marui Group), with whom we have formed a capital and business alliance, strengthen the production/manufacturing system for coffee and RTD products, build a platform connecting micro-roasters and consumers, hire engineers and manager-class personnel (Marui Group) and other partners, strengthen the production/manufacturing system of coffee and RTD products, build a platform connecting micro-roasters and consumers, hire engineers and managers, etc.
Ltd. (Marui Group), starting with the opening of a pop-up store at Shibuya Modi,Creating a user experience that seamlessly connects online and offline so that customers can enjoy a new coffee experience at real stores nationwide.We will continue to work toward this goal.
PostCoffee will continue to work as a team to make your coffee life at home more enjoyable and delicious.
Investor Comments
D2C&Co.
Mr. Yusuke Nakajima, Investment Team Manager
POST COFFEE offers a user experience that can be enjoyed both online and offline, including "personalized" choices through coffee diagnostics, package design that is delivered to the customer's hand, and in-store communication. This is in line with our group's concept of co-creation and the new way of thinking about stores, and we are looking forward to growing together as friends and colleagues.
Starting with Shibuya Modi in December, we would like to promote collaboration in such areas as pop-up events at Marui stores and collaboration in the settlement aspect of the Epos card.
Mitsui Sumitomo Insurance Capital Co.
Mr. Yuichi Hosoya, Investment Development Manager
The first time I drank POST COFFEE, I was shocked that coffee tasted like this! I was shocked. We hope that this fundraising will further accelerate POST COFFEE's challenge to deliver the taste of the highest quality specialty coffee. We hope you will try our rare and carefully selected coffees once and see how delicious they are to your taste buds.
Samurai Incubate Inc.
Mr. Takehito Saito, Capitalist Investment Group
I have been using PostCoffee since the service was first launched, and I was awakened to the appeal of truly delicious specialty coffee and became a fan of the service as a user. In talking with Mr. Shimomura, I was impressed by his approach to designing a detailed experience from the user's perspective, and decided to invest in the company and support its growth. We would like to support him in his efforts to realize and popularize a new coffee experience.
Ceres Corporation
Mr. Takuma Iwasa, Corporate Planning Office
We are pleased to make this additional investment following our investment in 2019. At the time of our previous investment, we invested in PostCoffee because we had high expectations for the services created by the Shimomura brothers, who have been running a digital creative production company as designers and engineers for a long time, and the PostCoffee members. Since then, we have watched them steadily develop services that create a quality user experience, which led us to make this investment. We look forward to further growth in the future.
About Us
Company Name : POST COFFEE Co.
Rep: SHIMOMURA Ryo, Representative Director
Location : 1F Suda Building, 4-11-7 Meguro, Meguro-ku, Tokyo
Established : September 2018
Web site :. https://postcoffee.co/
Twitter :. https://twitter.com/postcoffee_co
Instagram :. https://www.instagram.com/postcoffee.co/
EN 
JA 